J. Calleja Import & Export represent various food brand on the local market. They specialise in the health food sector. They also have created a number of private label brands.


J. Calleja Import & Export required a brand identity for its private label specialising in organic food. This included naming and creating a logo that would appeal to the health-conscious community and establish trust in the products.

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This logo was created in conjunction with another 2 logos. We wanted a set of 3 logos which would make sense when combined but also as separate brands. This was the second logo NB Marketing design for us following the glutenwise logo. Once the glutenwise logo was a success we were sure that the products under the organicwise brand name would follow suit. Indeed, we were right!

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